We replace individuals with photorealistic artificial characters while preserving the scene.
Drag the slider to compare the original footage with the Alpshade version.
On the right, the original subject has been replaced with an artificial character that preserves the attributes of the original, such as ethnicity, gender, expressions and body language. Everything else in the scene stays as filmed.
Swiss studio, Swiss technicians and Swiss machines for processing your data.
Developed in-house by Alpshade and cleared through a major public broadcaster's security review.
Undisguised footage stays on local machines. It is never uploaded to a cloud AI service.
Your footage is never used to prompt or train an AI model.
Blurring, pixelation and silhouettes were designed to stop a viewer recognising a face. Today, freely available AI tools can sharpen a blurred face back into a recognisable one.
common anonymisation methods were reversed by AI in a 2022 academic study. Gaussian blur was among the most exposed.
The only reliable protection is to take the real face out of the footage. That is what Alpshade does.
Sources: arXiv 2210.10651 · arXiv 2506.12344.
Our proprietary workflow keeps the framing, light and body language of the original shot, so the scene still plays as testimony.
Broadcast work
A BBC World Service documentary about Russian operatives who say they are sabotaging Putin's war. The anonymised contributors appear from 2:58.
Full case footage from broadcast investigations is shared in a briefing, under NDA.
Alpshade's proprietary workflow was built around one question: How do we protect people visually in the AI era?
Data is processed on Alpshade machines in Switzerland by Swiss-based technicians, under Swiss data-protection law.
Stays on local machines. It is never uploaded to a cloud AI service.
Only masked or pre-anonymised material ever reaches a cloud tool. Those sessions are deleted after sign-off.
Your footage is never used to prompt or train an AI model.
Every generated face is checked with independent face search so it doesn't resemble a real person. You receive a PDF report.
Documentary productions
Investigative and current-affairs teams keep at-risk contributors on screen without revealing who they are. Their testimony, expression and presence stay intact.
Marketing
Feature real customer stories when the customer would rather not show their face. Their words and delivery stay authentic, and their identity stays private.
Tech companies
Replace identifiable people in images and video before you store, share or use them, so your visual data keeps working without exposing anyone.
Blur and pixelation leave the real face in the footage, just degraded, and AI tools can often recover it. Our proprietary workflow removes the real person from the frames entirely and puts a newly generated character in their place. There is nothing left to reverse.
The character fits the scene: similar age, build and styling, so the shot stays believable. The face and identifying features are new, and we run face search to confirm the character doesn't match a real person.
Yes. Our workflow has already passed a broadcaster's information-security review, and we will complete yours. We are happy to share our data-handling documentation before any footage changes hands.
The clips, a short brief about the contributor and the risk they face, and your delivery spec. We reply with a recommended approach and an estimate for your shot list.
It depends on the number of shots and the level of protection needed. After a briefing we give you a schedule per shot list, and we can run several projects in parallel when a deadline is close.
We recommend a clear on-screen disclosure. We can suggest wording that fits your broadcaster's editorial guidelines.
Conversations are confidential. Send no footage until we have agreed how it will be handled.
hello@alpshade.chWe'll reply to the email address you gave us.
Your message
We couldn't send your message from this page. Please copy it and email us instead.
Copy this and email it to hello@alpshade.ch. Nothing has been sent from this page.